Email & SMS Marketing Blog

All Email Marketing Guides Best Practices Case Studies Product Updates

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Setting up a successful re-engagement campaign for Human Kinetics

December 30, 2022

With the help of their Delivra Customer Success Manager, Human Kinetics successfully executed a list clean-up and re-engagement campaign that increased the accuracy of their open rate.

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Why you should use double opt-in for your email list

April 29, 2022

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Steph Price-Bell

Trying to decide if you should include a double opt-in for new email subscribers? While once a popular way of adding contacts to a mailing list, the use of…

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3 Email Personalization Features You Can Incorporate in Less than 5 Minutes

March 25, 2022

Steph Price-Bell

Think about how many times you have received an email with irrelevant content in your inbox. You can instantly tell it was blasted to as many people as possible…

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Lead Scoring Best Practices for Email Marketers

February 24, 2022

Steph Price-Bell

We can agree that quality trumps quantity when it comes to leads. But do you have a system designed to score and qualify leads for your organization? MarketingSherpa reports…

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Product Updates

Meet Redbrick, our new parent company

January 6, 2022

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Barbara Berry

The new year brings a big change for the Delivra brand! We’re excited to announce that Delivra is the newest addition to the Redbrick portfolio. A multinational tech leader…

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Best Practices

5 Ways to Boost Your Email Engagement on the Fly

October 6, 2021

Barbara Berry

Email marketers don't always have time to make sweeping updates or changes to existing journeys. But, there are some simple methods you can use today to increase subscriber engagement and…

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Email Marketing Guides

Delivra Salesforce Integration

October 2, 2021

Barbara Berry

Connect Delivra with Salesforce to advance your business with flexible, powerful, and time-saving automations. It’s important to keep your CRM and automation platform in sync so your marketing and…

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Email Marketing Guides

Reach your customers with SMS

October 2, 2021

Barbara Berry

Include text messaging in your automation strategy to grow your business...

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Best Practices

9 Things That Can Hurt Your Email Deliverability

September 22, 2021

Barbara Berry

This article covers some common misconceptions that people have about deliverability and explains how to avoid them. We know that protecting and improving your deliverability can feel overwhelming, especially with…

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Product Updates

Product News

August 31, 2021

Barbara Berry

September 2021 saw us laser focused on automations, specifically, giving you the tools to take your automation strategy to the next level. By using the plethora of information you have…

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Best Practices

Email Personalization | Strategy, Planning & Execution

August 4, 2021

Barbara Berry

Introduction Personalized promotional campaigns return 41% higher unique click rates than non-personalized campaigns. It’s no secret that personalization can be a major game changer for your digital marketing strategy…

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Best Practices

Email List Growth

August 4, 2021

Barbara Berry

Email List Growth Overview - Growing your email list is an indication of a healthy email strategy and it’s normal for a portion of your list to become disengaged through…

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Setting up a successful re-engagement campaign for Human Kinetics

Setting up a successful re-engagement campaign for Human Kinetics

Why you should use double opt-in for your email list

3 Email Personalization Features You Can Incorporate in Less than 5 Minutes

Lead Scoring Best Practices for Email Marketers

Meet Redbrick, our new parent company

5 Ways to Boost Your Email Engagement on the Fly

Delivra Salesforce Integration

Reach your customers with SMS

9 Things That Can Hurt Your Email Deliverability

Product News

Email Personalization | Strategy, Planning & Execution

Email List Growth

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